Bikinis are common nowadays. In summer, people wear them to enjoy sunshine or surfing on beaches and other public places. How enjoyable it is! But do you know bikinis used to be rejected and seen as a symbol of capitalist decadence? Indeed, the history of bikinis is a history of body liberation. During this process, people wearing them aren’t for showing good figures, but for struggling for the freedom of presenting their bodies. Now, you must be curious about this history. Let’s explore it together!
No pain, no gain
Tough is not forever
Owning to their bold designs, bikinis were rejected by many public communities and peope. They thought bikinis were not proper in public places. And in some countries, bikinis were banned from public places, such as beaches and swimming pools. In 1949, French people weren’t allowed to wear bikinis on coastlines. In Germany, several communist groups criticized bikinis as a symbol of capitalist decadence. And it is until the 1970s that Germans could wear them.
As more stars were photographed in bikinis, this clothes gained more exposure and acceptance. More and more people started to wear bikinis in public. And in the late 20th century, bikinis were used as uniforms of some sports, including beach volleyball and bodybuilding. By the early 21th century, their sales amounted to 11 million US$ and advanced the development of other industries, like bikini waxing and sun tanning.
Rebirth to the higher
Although bikinis were repulsed by the public, they achieved rebirth and became an important part of economy. Now it is summer, are you eager to show your good figure in bikinis? But before that, you need to have a bikini at first. At Kameymall, we have prepared various bikinis for you. Just come and have a look. You will get one you like!